UX for Elderly Users: How to Design Patient-Friendly Interfaces

UX for Elderly Users: How to Design Patient-Friendly Interfaces

8 min to readAs our global population ages, the need for accessible, user-friendly digital healthcare solutions is more pressing than ever. Elderly users are using technology – booking appointments online, managing medications through apps, and communicating with healthcare providers via portals. But many digital experiences fail to meet their needs, resulting in frustration, disengagement, and loss of trust. […]

How to Create a Design System for Insurance – A Real Case Study with Assurant

Assurant and Cadabra

9 min to readHow to Create a Design System for Insurance – A Real Case Study with Assurant Insurance companies are under pressure to modernise their customer experiences while maintaining the trust and reliability that their customers expect. A unified, scalable, and user-centric digital presence is no longer optional – it’s essential. Design systems are the foundation that […]

UX Design ROI – How to Measure and Justify UX Investment

UX Design ROI – How to Measure and Justify UX Investment

10 min to readUser Experience (UX) design has evolved from a “nice-to-have” feature to a fundamental driver of business success. In today’s competitive landscape, great UX is essential for enhancing customer satisfaction, boosting operational efficiency, elevating retention rates, and driving revenue growth. Neglecting UX design can damage your brand by leading to dissatisfied customers who share their negative […]

Color Psychology in Design – Understanding the Impact of Colors

Color Psychology in Design – Understanding the Impact of Colors

11 min to readDesign color psychology has a direct impact on how people feel and perceive the world around them. It’s a secret weapon for shaping emotions, influencing decisions, and even guiding user behavior. Ever wonder why fast food logos are often red and yellow? Turns out, those colors can actually make you feel hungry. In the world […]

The Essential Guide on Why User Experience Design Is Important

The Essential Guide on Why User Experience Design Is Important

15 min to readHealthcare software is the most important tool of modern medical systems. When done right, it can streamline operations, really improve patient care, and make life a whole lot easier for medical professionals. That’s why user experience is crucial for your company. But for software to really work, it needs to do more than just function […]